Privacy Policy

1. Introduction

At We Love Convert, we take your privacy seriously. This Privacy Policy explains how we collect, use, and protect your information when you use our website and services at weloveconvert.com.

2. Data Controller

The data controller responsible for the processing of your personal information through We Love Convert is:

You can reach the data controller for any questions about how your personal data is processed, to exercise your rights under applicable privacy laws (GDPR, UK GDPR, LGPD, and similar regulations), or to file a complaint.

3. Information We Collect

We collect minimal information to provide and improve our services:

• Usage data: Pages visited, features used, browser type, device type, and approximate location (country level) through analytics tools
• Cookies: We use essential cookies for site functionality and analytics cookies to understand how visitors use our site
• Files: Files you upload for conversion are processed and are not stored permanently on our servers

We do not require account creation. We do not collect personal information such as names, email addresses, or phone numbers unless you voluntarily provide them (e.g., contacting us).

4. How We Handle Your Files

Your privacy regarding file handling is our top priority:

• Many conversions are processed directly in your browser and your files never leave your device
• For server-side processing, files are used solely for conversion and are automatically deleted after processing
• We do not access, view, share, or sell the content of your files
• We do not use your files to train AI models or for any purpose other than the requested conversion

5. Cookies and Tracking

We use the following types of cookies:

• Essential cookies: Required for the website to function properly (e.g., language preference, cookie consent state)
• Analytics cookies: Google Analytics and Google Tag Manager to understand site usage and improve our services
• Advertising cookies: Google AdSense and its partners use cookies to display personalized advertisements, measure ad performance, and prevent fraud. For users in the European Economic Area, UK, and Switzerland, ads are only personalized after explicit consent through the consent banner.

You can manage your cookie preferences at any time through the cookie settings banner or your browser settings.

Separately from cookie consent, we measure abstract behavioral indicators on every visit (presence of mouse movement, scrolling, keyboard input, touch interactions, and time on page) to detect automated traffic and protect the site against fraud and invalid traffic. This processing is performed under legitimate interest (GDPR Article 6(1)(f), UK GDPR equivalent, and LGPD Article 7 IX) and does not require explicit consent because fraud prevention is a recognized legitimate interest of any service operator. No personally identifiable information is collected by this measurement — only aggregate behavioral indicators.

6. Third-Party Services and Advertising

We use the following third-party services. We Love Convert is a participant in the Google AdSense program, an advertising service operated by Google LLC. AdSense uses cookies and similar technologies to serve ads based on your prior visits to our site or other sites on the internet. You can opt out of personalized advertising by visiting Google's Ads Settings at https://myadcenter.google.com.

• Google Analytics: For anonymous website usage statistics
• Google Tag Manager: For managing analytics tags
• Google Fonts: For loading web fonts
• Vercel: For website hosting and deployment
• Google AdSense: For displaying advertisements on our site, including the use of DoubleClick cookies for ad serving, measurement, and personalization
• Google Funding Choices (Consent Management Platform): For collecting and managing user consent for personalized advertising in the European Economic Area, United Kingdom, and Switzerland

These services may collect information as described in their respective privacy policies. Third-party vendors, including Google, use cookies to serve ads based on a user's prior visits to our website or other websites. For more information about how Google uses data when you use our partners' sites or apps, please visit https://policies.google.com/technologies/partner-sites.

7. Your Rights

Under GDPR, UK GDPR, LGPD, and similar privacy regulations, you have the following rights regarding your personal data:

• Right of access: You can request a copy of the personal data we hold about you and information about how we process it
• Right to rectification: You can request that we correct inaccurate or incomplete personal data
• Right to erasure (right to be forgotten): You can request that we delete your personal data, subject to legal retention requirements
• Right to restrict processing: You can request that we limit the way we use your personal data in certain circumstances
• Right to data portability: You can request your personal data in a structured, commonly used, machine-readable format
• Right to object: You can object to our processing of your personal data, including for direct marketing purposes
• Right to withdraw consent: Where processing is based on consent (e.g., analytics cookies, personalized ads), you can withdraw it at any time through the cookie banner or by contacting us
• Right to lodge a complaint: You can file a complaint with your local data protection authority — for example, the ANPD in Brazil, the ICO in the United Kingdom, or your national DPA in the European Economic Area

To exercise any of these rights, contact us at contact@weloveconvert.com. We will respond within 30 days as required by applicable law.

8. Data Security

We implement appropriate technical and organizational measures to protect your data, including HTTPS encryption for all connections and secure infrastructure through our hosting provider.

9. Children's Privacy

We Love Convert is not directed at children under the age of 13. We do not knowingly collect personal information from children.

10. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. We encourage you to review this policy periodically.